Video Content Marketing
Video Content Marketing for Edmonton Brands
Expand your reach and captivate your audience with video content marketing. At DC Brandon Films, we understand the power of video in conveying compelling narratives that engage and convert.
Combining our rich film-making experience with a keen sense of marketing trends, we are your top choice for video content marketing in Edmonton.
What is Video Content Marketing?
Content marketing differs from traditional ad formats in that it is typically longer, more authentic and more about providing value to the viewer. Think "how-to" videos or "mini-docs".
​
Even more on-the-nose content like testimonial videos or use-case videos are great for attracting potential customers.
​
Once you have people hooked on your content and provide them significant value, it is then a much shorter leap to ask them to become customers as they already have developed an affinity to your brand.
![54-[Converted].png](https://static.wixstatic.com/media/6ef6c7_b662b4853b3640e0be4f345857d57fc3~mv2.png/v1/fill/w_980,h_551,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/6ef6c7_b662b4853b3640e0be4f345857d57fc3~mv2.png)
Video Content Marketing Samples:
Study in Canada at NAIT:
Linh's Story
Writer/Director
DC BRANDON
​
Company
NAIT
​
​
![53-[Converted].png](https://static.wixstatic.com/media/6ef6c7_2c779f2b1b7943ee9aed8618ef56659d~mv2.png/v1/fill/w_980,h_653,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/6ef6c7_2c779f2b1b7943ee9aed8618ef56659d~mv2.png)
Testimonial Video
Director
DC BRANDON
​
Company
NAIT
​
​
Video Content Marketing is About Providing Value
The great thing about content marketing like "how-to" videos is that they actually encourage relationship building. Why? Because they provide value to the consumer.
We use strategic video content marketing to align your business goals with audience preferences, creating captivating videos that not only grab attention but also drive engagement and conversion.
Expand Your Digital Footprint with Social Video Marketing
Leverage the power of social media with video content marketing. Our expert team crafts engaging narratives tailored to the dynamics of different social platforms, ensuring your brand message resonates with the right audience. Elevate your social media presence and broaden your digital footprint with our innovative approach.
Inspire Confidence with Customer-Driven Video Marketing
Build trust and credibility with video content that features your satisfied customers. The authenticity of these customer testimonials fosters connection and trust among prospective clients, enhancing the effectiveness of your marketing efforts.
Explore the potential of customer-driven video marketing to bolster your reputation and drive conversions.
Boost Conversions with Integrated Video Marketing on Your Website
Enhance user engagement on your website with integrated video marketing. From product demonstrations to how-to guides, our strategically designed videos keep visitors engaged, increasing the likelihood of conversions.
This immersive approach educates potential customers and guides them towards making a purchase. Boost your website's performance and drive conversions effectively with our tailored solutions.
Here is a great overview of content marketing provided by one of our favourite SEO companies, Ahrefs.